Ronald "Ron" Heard (born December 21, 1948) is a former American professional wrestler, best known under the name Ron Bass. His gimmick was a Texan cowboy who entered World Wrestling Federation (WWF) rings to the sound of a bullwhip.
Professional wrestling career
Herd started wrestling as Ron Bass in 1975. Throughout the 1970s, he performed primarily in National Wrestling Alliance territories. He was known as "Cowboy" Ron Bass, Sam Oliver Bass, and "Outlaw" Ron Bass, depending on which territory he was working at the time.
In the early 1980s, he wrestled in Florida Championship Wrestling and Jim Crockett Promotions, frequently teaming with Black Bart as The Long Riders in both promotions. He also teamed and feuded with Barry Windham in Florida. Bass' feud with Barry Windham (over a saddle given to Bass by Dusty Rhodes) led to Windham losing a "loser-leaves-town" match to Bass and coming back to wrestle as the masked "Dirty Yellow Dog."
World Wrestling Federation
In 1987, Bass (using the "Outlaw" name) went to the World Wrestling Federation (WWF), where he voiced challenges to the likes of WWF champion Hulk Hogan and Brutus Beefcake. It appeared that a feud was in the works for Bass against Blackjack Mulligan who had just returned to WWF but the plug was pulled on the feud once Mulligan got angry with the WWF office and left to go back to the Florida wrestling promotion. At that point Bass quickly settled into a role in the midcard position, wrestling against Hillbilly Jim, Lanny Poffo and Sam Houston on many house show events. Later on he was part of the five-man team captained by The Honky Tonk Man at the inaugural Survivor Series pay-per-view on Thanksgiving Day 1987 (he was eliminated by Beefcake). He also participated in the very first Royal Rumble and the 20-man battle royal at WrestleMania IV. He was eliminated at the latter event by the Junkyard Dog; a feud between the two began in the months after WrestleMania after Bass choked and dragged the Dog with his bullwhip, "Miss Betsy," in a sneak attack on Wrestling Challenge. Was one of the rare heels during this time to not have a manager.
At the 1988 King of the Ring tournament, Bass qualified for the final after beating a young Shawn Michaels but was paid by Ted DiBiase to fake an injury. Bass began his most notable WWF feud with Beefcake in August 1988, gouging Beefcake's head open with his spurs ("Bret" and "Bart") on an episode of Superstars of Wrestling; the attack caused Beefcake to miss his scheduled Intercontinental championship match against the Honky Tonk Man at the first SummerSlam event on August 29.Bass and Honky co-captained a five-man contingent against a team captained by Beefcake and the Ultimate Warrior at the second Survivor Series in November. Bass and teammate Greg Valentine were eliminated by Warrior in succession in the final minute of the match.On the January 7, 1989 edition of Saturday Night's Main Event, Bass lost to Beefcake via sleeperhold in a hair vs. hair match. He competed in the 1989 Royal Rumble (sans hair), Bass' feud with Beefcake was scrapped, and he was used mainly as a preliminary wrestler and left the WWF shortly thereafter, and wrestled in the independents before retiring in 1991.
He eventually retired due to the injuries sustained over his career.He returned to Tampa, Florida, where he golfed, became religious, and earned his bachelor's degree from Arkansas State University. Subsequently, he worked in sales in Florida's construction market.He also became a successful Amway salesman in the Tampa area.
In 2005, Bass made an appearance at WrestleReunion on January 29 and teamed with Larry Zbyszko to defeat Barry Windham and Mike Rotunda.
He has one son.
In 2007, WWE released the Outlaw Ron Bass action figure as part of its classics collection.